Writers on Strategy and Strategic Management - J. I. Moore

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About J. I. Moore

Biography

Writers on Strategy and Strategic Management

Theory and Practice at Enterprise, Corporate, Business and Functional Levels

» J. I. Moore

Penguin
Paperback : 05 Apr 2001

£14.99

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Synopsis

Strategic management is the central activity of all successful organizations today. From the time when its conceptual foundations were laid in the 1960s, its theory and practice have been subjected to intensive research, development and argument from both the business and academic worlds.

In this completely updated edition of his classic study, Jack Moore cuts through the mass of material on the subject to present the key ideas of leading authorities in the sector. In addition to the work of established thinkers, such as Andrews, Chandler, Ansoff and Porter, this new edition includes, for the first time, analyses of the thinking of Kenichi Ohmae, Gerry Johnson and Kevan Scholes, and Gary Hamel and C. K. Prahalad, while keeping the reader abreast of the most recent writings of Stuart Slatter and David Lovett, the (post-Henderson) Boston Consulting Group, and Henry Mintzberg and his McGill colleagues.

Writers on Strategy and Strategic Management is a work as intellectually stimulating as it is firmly rooted in the realities of business experience. It is essential reading for business and management students, as well as being an invaluable source book for managers in the workplace.