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The promotion of reading as the premier source of entertainment, excitement and empowerment is a responsibility that Penguin continues to feel proud to carry.

Ever since Allen Lane founded the company in the mid-1930s with the express intention of taking quality books to the masses, Penguin has been seen by people worldwide as the natural home of reading. In May 2003, almost half of the nation's favourite 100 books voted for in the BBC Big Read were Penguin titles.

7 July 2003, Penguin launches a campaign to encourage everyone to read more ...


Read on for full details.

extract from '31 songs' by nick hornby
I
didn't visit the US until the mid-seventies, when my father
and his family moved to Wilton, Connecticut. I was sixteen,
and I lived in a country which, looking back on it now, seemed
to be striving for the ambience and amenities of communist
Poland rather than those of New York. A series of strikes
had resulted in a series of power cuts, which meant that
evenings were frequently spent eating sandwiches and
reading by candlelight. We had three television channels
and no TV during the day anyway, apart from the occasional
educational programme about mathematics or the life cycle of salmon.
Our food was famously awful (even our junk food was bad junk food), and you couldn't find anywhere that stayed open much later than eleven p.m. Shops were closed on Sundays. American movies took between six months and a year to crawl to British cinemas, and we had no real film industry of our own. We were working a three-day week. The war had been over for thirty years, but there seemed no real reason why we weren't spending the night sleeping in Tube stations anyway - at least it would have given us something to look forward to.


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