A photo of the new Peter Rabbit picture book, a Peter Rabbit plush toy and four chunky Peter Pan board books on a light blue background and white wooden floor

To celebrate this year’s 120th birthday of Peter Rabbit bringing joy to children across the world, we’re giving away 120 Peter Rabbit gift bundles to recent and expectant parents welcoming a new addition to the family in 2022!

Each bundle will include the brand new picture book edition of The Tale of Peter Rabbit – enjoy Beatrix Potter’s original text and illustrations in this larger format for families to share and read all about Peter’s very first adventure.

The prize will also include a My First Peter Rabbit soft toy (suitable from birth) and a Peter Rabbit My First Little Library box set: four chunky board books that introduce the youngest children to early concepts of words, numbers, shapes, and colours.

If you’d like to nominate yourself or someone else to win, just complete the form below. Good luck!

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Terms and conditions:

1. No purchase necessary to enter the prize draw.

2. This prize draw is open to UK and Ireland residents aged 18 years or over, with the exception of employees of the Promoter, their families, agents, and anyone else connected with this promotion.

3. Entries must be received by 23:59 BST on 30th June 2022. The Promoter accepts no responsibility for any entries that are incomplete, illegible, corrupted, or fail to reach the Promoter by the relevant closing date for any reason. Proof of posting or sending is not proof of receipt. Automatically generated entries or entries via agents or third parties are invalid and shall not be considered. Entries become the property of the Promoter and are not returned.

4. Only one entry per person. No entrant may win more than one prize.

5. To enter fill out the form at www.penguin.co.uk/PeterRabbit120

6. All valid and correctly completed entries received by the closing date will be entered into a prize draw which will take place on 30th June 2022. The first 120 names drawn at random will be the winners.

7. The prize for each winner will include a new 120th-birthday paperback edition of The Tale of Peter Rabbit by Beatrix Potter, a My First Peter Rabbit plush toy, and a Peter Rabbit My First Little Library.

8. Prizes are subject to availability. In the event of unforeseen circumstances, the Promoter reserves the right (a) to substitute alternative prizes of equivalent or greater value and (b) in exceptional circumstances to amend or foreclose the promotion without notice. No correspondence will be entered into.

9.  The winner will be notified via email by 15th July 2022. The winner must claim their prize within 7 days of the Promoter sending notification. If the prize is unclaimed after this time, it will lapse and the Promoter reserves the right to offer the unclaimed prize to a substitute winner selected in accordance with these rules.

10. By entering this prize draw, all entrants consent to the use of their personal data by the Promoter for the purposes of running the prize draw as detailed in these terms and conditions. Details on how we process the personal data of entrants can be found in our Privacy Policy.

11. Promoter may disqualify any entrant whose entry does not comply with these terms and conditions (in Promoter’s sole opinion) or who, in Promoter’s sole determination, has acted in a manner that is fraudulent, dishonest, or unjust to other entrants including, without limitation, tampering with the operation of the prize draw, manipulating or rigging votes, hacking, deceiving, cheating or by harassing or threatening other entrants or a representative of Promoter.

12. We will make the winner's name and county available on request to the following email address Puffin@uk.penguingroup.com (please state the name of the prize draw in the subject heading 10 weeks after the closing date).  If you do not want your name and county to be made available in the event that you win, please let us know by emailing Puffin@uk.penguingroup.com. Please note we are required to make the winner's details available to the ASA if requested.

13. The Promoter is Penguin Books Limited, One Embassy Gardens, 8 Viaduct Gardens, London, SW11 7BW

14. By entering the prize draw each entrant agrees to be bound by these terms and conditions.

15. These terms and conditions are governed in accordance with the laws of England and Wales.

  • The Tale of Peter Rabbit Picture Book

  • Our favourite furry friend, Peter Rabbit, is celebrating his 120th birthday with a picture book edition of the original classic tale. This new large format is perfect to for families to share and read all about Peter Rabbit's very first adventure!

    Peter Rabbit has been an icon of children's literature, starring in everything from books to toys to films! This original tale sees Peter at his most adventurous, cheekiest and lovable self as he wriggles into Mr. McGregor's garden - and into reader's hearts.

    Beatrix Potter's original text appears here in full, along with her beautifully engaging illustrations in a new format, perfect to introduce children to this famous rabbit.

    Other Peter Rabbit Books include:
    Peter Rabbit: My First Classic Library
    The World of Peter Rabbit - The Complete Collection of Original Tales
    The Complete Adventures of Peter Rabbit

  • Buy the book
  • Peter Rabbit My First Little Library

    PR Baby books

  • A little box of first books featuring Beatrix Potter's classic character, Peter Rabbit!

    My First Learning Library contains four chunky board books that introduce the youngest children to early concepts. The titles are: Words, Numbers, Shapes and Colours. The palette is soft and illustrations are in the classic Potter style. Each double page contains a single illustration and just one simple word.
    These hard-wearing board books will soon become firm family favourites, and are the perfect introduction for very young children to the wonderful world of Beatrix Potter.

    Beatrix Potter is regarded as one of the world's best-loved children's authors of all time. From her first book, The Tale of Peter Rabbit, published by Frederick Warne in 1902, she went on to create a series of stories based around animal characters including Mrs. Tiggy-winkle, Benjamin Bunny, Jemima Puddle-duck, Mr. Jeremy Fisher and Tom Kitten.

    Her humorous, lively tales and beautiful illustrations have become a natural part of childhood. Today Beatrix Potter's original 23 tales are still published by Frederick Warne, alongside a wide range of other formats including baby books, activity books and gift and sound books.

    Look out for Beatrix Potter's original series of classic tales, published by Warne:

    1 The Tale of Peter Rabbit
    2 The Tale of Squirrel Nutkin
    3 The Tailor of Gloucester
    4 The Tale of Benjamin Bunny
    5 The Tale of Two Bad Mice
    6 The Tale of Mrs. Tiggy-Winkle
    7 The Tale of Mr. Jeremy Fisher
    8 The Tale of Tom Kitten
    9 The Tale of Jemima Puddle-Duck
    10 The Tale of the Flopsy Bunnies
    11 The Tale of Mrs. Tittlemouse
    12 The Tale of Timmy Tiptoes
    13 The Tale of Johnny Town-Mouse
    14 The Tale of Mr. Tod
    15 The Tale of Pigling Bland
    16 The Tale of Samuel Whiskers
    17 The Tale of The Pie and the Patty-Pan
    18 The Tale of Ginger and Pickles
    19 The Tale of Little Pig Robinson
    20 The Story of a Fierce Bad Rabbit
    21 The Story of Miss Moppet
    22 Appley Dapply's Nursery Rhymes
    23 Cecily Parsley's Nursery Rhymes

  • Buy the book

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