Penguin Ventures (for Frederick Warne and Co Limited, part of Penguin Random House) have announced their key licensing partners for PETER RABBIT™ the movie, launching in the UK on 16 March.
Premium lifestyle brand, Joules was the first PETER RABBIT™ movie licensee to market for Penguin Ventures, with their children’s fashion range launching recently in the UK and US. TVM Fashion Lab has been confirmed as the licensee for daywear and outerwear, TDP Textiles Ltd and Akyroyd and Sons Ltd will be producing nightwear, underwear and swimwear whilst Somerbond will be launching a range of adult nightwear. RH Smith & Son Ltd has been confirmed for dress up.