Viktor Mayer-Schoenberger

Framers
  • Framers


  • 'Wonderfully stimulating... will teach you to see around corners' -- Tim Harford
    'A paean to cognitive agility and the elasticity of the imagination' -- The Economist
    'A tightly written prescription for smart thinking' -- Financial Times



    The power of mental models to make better decisions


    We're always told that humans make bad decisions and that more data is better. But this is backwards: people are actually good at decisions because we use mental models and can envision new realities outside of data. Great outcomes don't depend so much on the final moment of choosing but on generating better alternatives to choose between. That's framing. It's a cognitive muscle we can strengthen to improve our lives, work and future -- to meet our moment of economic upheaval, social tensions and existential threats. Framers shows how.

Viktor Mayer-Schönberger is Professor of Internet Governance and Regulation at the Oxford Internet Institute at Oxford University. He is also a faculty affiliate of the Belfer Center of Science and International Affairs at Harvard University. Viktor and his work have been featured in (among others) the New York Times, the Wall Street Journal, the Financial Times, The Economist, Nature, Science, BBC and Wired Magazine. He is also on the boards of foundations, think tanks and organizations focused on studying the information economy, and advises governments, businesses and NGOs on new economy and information society issues.

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