Grace Lordan

Think Big
  • Think Big

  • Brought to you by Penguin.

    What are you doing today to make your dream future come true?

    We all have big ambitions for the future but those dreams only become reality if we do something towards them regularly. To achieve audacious goals, we need to take action and make small changes every day. We need to think big and act small.

    Drawing on cutting-edge research from behavioural science, Dr Grace Lordan offers immediate actionable solutions and tips that will help you get closer to your dream future, every day.

    Focusing on six key areas - your time, goal planning, self-narratives, other people, your environment, and resilience - Dr Lordan reveals practical, science-backed hacks that will help you get ahead. Each chapter introduces us to behavioural science concepts like the 'halo effect', 'confirmation bias', 'affect heuristic' and the 'ostrich effect', to help you better understand yourself and others, so that you can get the most out of your career.

    Whether you fantasise about changing industry, landing that big promotion, writing a screenplay or setting up your own company, Think Big creates a clear pathway to the future you want now. Some of the things you'll learn include how to:

    · Overcome a fear of failure and throw yourself at opportunity
    · Craft the optimum environment for work and give yourself ample time for tasks
    · Rewrite self-narratives and tackle imposter syndrome
    · Watch out for other people's biases and stop them from holding you back

    Think Big provides a practical framework to keep you moving in the right direction towards any goal. It will help you get out of your own way and propel you on the path to success, transforming you from dreamer to doer!

    © Dr Grace Lordan 2021 (P) Penguin Audio 2021

Dr Grace Lordan is the Founding Director of The Inclusion Initiative (TII), Director of the MSc in Behavioural Science and an Associate Professor in Behavioural Science at the London School of Economics and Political Science. An economist by background, her research is focused on understanding why some individuals succeed in life and others don't. She is an expert on the effects of unconscious bias, discrimination and technology changes. Grace is an expert advisor to the UK government sitting on their skills and productivity board. Her academic writings have been published in top international journals in economics and the broader social sciences. This is her first book.

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