Reviews

  • BJ Fogg is the founding father of habits research, and his advice has already changed my life. Tiny Habits will help anyone have their best year yet; whether you want to sleep better, lose weight, work smarter or be a more present parent

    Dr Rangan Chatterjee, author of Feel Better in 5
  • Absolutely brilliant ... a 5/5 book. Fantastic things in every paragraph, on every page of the book

    Chris Evans
  • On the subject of behavioural design, there is no one on earth who could author a more informative and anticipated book than BJ Fogg

    Robert Cialdini, author of 'Persuasion'
  • This book is a rare diamond in a vast market: a self-help book that actually helps. That’s because it is informed by scientific enquiry. BJ Fogg is, deservedly, a cult figure not only among behavioural science academics but also in the business world. As a behavioural science fanatic, I cannot wait to read it: as an overweight behavioural science fanatic, I cannot wait to try its prescriptions

    Rory Sutherland, Ogilvy VC and author of 'Alchemy'
  • BJ Fogg is a Stanford and Silicon Valley legend. He teaches people small research-based steps that enable them to make big, good and enduring changes in their lives. Tiny Habits makes his simple secret sauce available to everybody; it is a joy to read and packed with easy steps that will help you do more of what you want – and less of what you don’t

    Robert Sutton, author of 'The Asshole Survival Guide'

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