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Reviews

  • Deeply researched and highly entertaining . . . packed with anecdotes and insider accounts . . . it eloquently describes how the app changed millions of lives, generating a new industry of "Instagram influencers".

    THE TIMES
  • A brilliant exploration of the highs and lows of human nature . . . Vivid reporting and electric story-telling.

    Ashlee Vance, author of ELON MUSK: How the Billionaire CEO of SpaceX and Tesla is Shaping our Future
  • Frier landed interviews with Instagram's founders, executives, and competitors to chronicle the company's meteoric growth.

    BUSINESS BOOKS YOU NEED TO READ IN 2020, INC
  • A deeply-reported and beautifully written account of a company that has changed society, fame, culture, business, and communication.

    Nick Bilton, author of HATCHING TWITTER: A True Story of Money, Power, Friendship and Betrayal
  • Riveting and wonderfully reported . . . Will ignite a conversation about the often unconscious role we play in increasing Instagram's formidable, maybe even terrifying, reach.

    Bethany McLean, co-author of THE SMARTEST GUYS IN THE ROOM: The Amazing Rise and Scandalous Fall of Enron

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