I Am Right, You Are Wrong

I Am Right, You Are Wrong

Summary

I Am Right, You Are Wrong is THE classic work about choice in business and in life from world-renowned writer and philosopher Edward de Bono.

Most of our everyday decision-making tends to be confrontational. Whether in large meetings, one-to-one or even in our own heads, opposite view points are pitted against each other. Ultimately, there must be a winner and a loser.

In I Am Right,You Are Wrong, lateral-thinking guru Edward de Bono challenges this 'rock logic' of rigid categories and point-scoring arguments which is both destructive and exhausting.

Instead he reveals how we can all be winners. Clearer perception is the key to constructive thinking and more open-minded creativity.

In overturning conventional wisdom, Edward de Bono will help you to become a better thinker and decision maker.

'An inspiring man with brilliant ideas. De Bono never ceases to amaze with his clarity of thought' Sir Richard Branson

Reviews

  • An inspiring man with brilliant ideas. De Bono never ceases to amaze with his clarity of thought.
    Richard Branson

About the author

Edward de Bono

Edward de Bono studied at Christ Church, Oxford (as a Rhodes Scholar). He also holds a PhD from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford, London, Cambridge and Harvard.

In 1967 de Bono invented the now commonly used term 'lateral thinking' and, for many thousands, indeed millions, of people worldwide, his name has since become a symbol of creativity and new thinking. He has written numerous books, which have been translated into 34 languages, and his advice is sought by Nobel laureates and world leaders alike.

www.debono.com
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