• Joe Henrich and his colleagues are shaking the foundations of psychology and economics - and hoping to change the way social scientists think about human behavior and culture.

    Pacific Standard
  • This recognition illuminates a journey into human nature that is more exciting, more complex, and ultimately more consequential than has previously been suspected.

  • Phenomenal ... is the only theory that I am aware of that attempts to explain broad patterns of human psychology on a global scale.

    Coren Apicella, professor of psychology at the University of Pennsylvania, The Washington Post

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