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I have a particular eye for outliers with a fanatical under-the-radar audience. Examples include million-selling legend Guy Martin and RuPaul’s Drag Race stars Trixie and Katya. From the more traditional end of showbiz, Jane McDonald and Sir Cliff Richard are strong voices with a deeply loyal following. On the music side I’ve published with The Who and The Rolling Stones and a particular favourite was Madness’s oral history, Before We Was We.