202 results 1-20
In Automate This, Christopher Steiner looks at how the rise of computerized decision making affects every aspect of business and daily life
These days, high-level tasks-such as diagnosing an illness or interpreting legal documents-are increasingly being handled by algorithms that can do precise work with speed and nuance. These "bots" started on Wall Street, but now their reach has spread beyond anything their original creators expected.
In this fascinating book, Steiner tells the story of how algorithms took over-and shows why the "bot revolution" is about to spill into every aspect of our lives. We meet bots that are driving cars, penning haikus, and writing music mistaken for Bach's. They listen in on customer service calls and figure out what Iran would do in the event of a nuclear standoff.
But what will the world look like when algorithms control our hospitals, our roads, our culture, and our national security? What happens to businesses when we automate judgment and eliminate human instinct? And what role will be left for doctors, lawyers, writers, truck drivers, and many others?
Published: 30 Jul 2015
From Guy Kawasaki, the bestselling author of The Art of the Start and Enchantment, The Art of Social Media is a no-nonsense guide to becoming a social media superstar.
By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what will determine your success or failure. And there are countless pundits, authors, and consultants eager to advise you.
But there's no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, facebooking, tumbling, and much, much more. Now Guy has teamed up with his Canva colleague Peg Fitzpatrick to offer The Art of Social Media - the one essential guide you need to get the most bang for your time, effort, and money.
With more than 100 practical tips, tricks, and insights, Guy and Peg present a ground-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. They guide you through the steps of building your foundation, amassing your digital assets, going to market, optimizing your profile, attracting more followers, and effectively integrating social media and blogging.
For beginners overwhelmed by too many choices, as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, "Great Stuff, No Fluff."
Guy Kawasaki, who helped make Macintosh a household name, now runs Garage Technology Ventures, a venture-capital firm. He has held his workshop, "Boot Camp for Start-ups," around the world. Kawasaki is the author of seven previous books, including Art of the Start, Enchantment and Rules for Revolutionaries.
John S. Scott (Author) , James Mclean (Edited by), John S. Scott (Edited by)Do you need to know your lime putty from your lime plaster? Want to improve your flatness tolerance? Stuck with an incomprehensible DIY manual? The Penguin Dictionary of Building is your answer. Ably steering you through the confusing maze of jargon and technical terms, this ever-popular text has sold over 150,000 copies and is invaluable for anyone interested in construction: students, professional architects, bricklayers, carpenters, glaziers, plasterers, plumbers or DIY enthusiasts. From abrasives to Z-purlin via the murder clause, this clear and comprehensive dictionary provides succinct and accurate explanations of the techniques, equipment and issues of the building world.
Published: 16 Aug 1993
Imagine a world where all the news you see is defined by your salary, where you live, and who your friends are. Imagine a world where you never discover new ideas. And where you can't have secrets.
Welcome to 2011.
Google and Facebook are already feeding you what they think you want to see. Advertisers are following your every click. Your computer monitor is becoming a one-way mirror, reflecting your interests and reinforcing your prejudices.
The internet is no longer a free, independent space. It is commercially controlled and ever more personalised. The Filter Bubble reveals how this hidden web is starting to control our lives - and shows what we can do about it.
Published: 31 Mar 2013
On the morning of 3 April 1933, two single-engine biplanes set off on a flight into history. From their base near the Indian border with the mystery country of Nepal, the two young pilots, one a British Marquis and a Scottish Member of Parliament, the other a dynamic flight commander, flew towards as great a challenge as world aviation had faced to date - Mount Everest, 'Roof of the World'.
The first flight over Everest was the climax of years of thought and months of intensive planning, an epoch-making event which caught the imagination of millions. News of its success reverberated throughout the British Empire to the world at large. Among the deluge of telegrams of congratulations received were those from the King and the Prime Minister. The Times of London, which had given exclusive coverage of the Expedition since its early days, carried one of its longest features ever and was excited enough to comment that the achievement was 'almost like exploring the rainbow'. Some half-a-century later that Houston-Mount Everest Expedition takes its place as one of the last great pioneering flights before the era of space travel.
Roof of the World tells the remarkable story of that flight and its repercussions, among which were the growth of the British aviation industry and the creation of the country's second international airport. Using rare and unique photographs, many taken from the flight itself and giving an idea of the qualities required of the crews, Lord James Douglas-Hamilton has recreated the scene facing the pilots, one of whom was his father. He has had access to relevant diaries and personal papers presents in Roof of the World a valuable contribution to our understanding of a unique achievement in an eventful decade.
Published: 8 Feb 2013
Published: 1 Jun 2006
Long-listed for FT Business Book 2017
The inside story of Uber, the multi-billion dollar disruptor that has revolutionised the transportation industry around the world
Uber is one of the most fascinating and controversial businesses in the world, both beloved for its elegant ride-hailing concept and heady growth, and condemned for CEO Travis Kalanick's ruthless pursuit of success at all cost.
In Wild Ride, Adam Lashinsky, veteran Fortune writer and author of Inside Apple, traces the story of Uber's meteoric rise: from its murky origins to its plans for expansion into radically different industries. The company has already poached entire departments from top research universities in a push to build the first self-driving car and possibly replace the very drivers it's worked so hard to recruit.
With access to current and former employees, as well as CEO Travis Kalanick, this book will be the first to unlock Uber's vault. It's a story that start-up founders, business executives, tech-savvy readers, and drivers and riders will find riveting.
This the story of how, over the course of a year, Alys, the Guardian gardening writer, learns how to keep bees; and Steve, the urban beekeeper, learns how to plant a pollinator-friendly garden.
Part beautifully designed coffee-table book, part manifesto, this collection of engaging letters, emails, texts, recipes, notes and glorious photos creates a record of the trials, tribulations, rewards and joys of working with, rather than against, nature. And along the way, you will pick up a wealth of advice, tips and ideas for growing food and keeping pollinators well fed.
Letters to a Beekeeper is for lazy gardeners, novice beekeepers and everyone in between. It is the best rule-breaking, wildlife-friendly, guerilla, urban gardening, insect-identifying, honey-tasting, wax-dripping, epistolary how-to book you could ever hope to own.
Michael Sissons (Author)
The rural fuse has been lit. The countryside is tinder-dry. Post offices and banks, shops and schools are closing. Farmers are going out of business. Houses are becoming unaffordable as prices soar ad poverty grows. Pollution and over-exploitation are destroying landscapes. Many rural communities are on the verge of collapse. Some fear the foot- and - mouth crisis will prove to be the last straw. This book offers disturbing evidence of the background to the crisis.
A Countryside For All is a rallying cry for action, pointing ways towards a presciption for the future. This volume tackles many of the issues in a variety of new and original ways. Possibly the most controversial and radical call is for the creation of a Department for the Countryside, with a Secretary of State for the Countryside- who would be responsible for setting a coherent set of policies to reverse the decline of rural Britain.
This timely book outlines the main problems facing the countryside, and starts to bring together a balanced range of proposals. Thought-provoking, filled with common sense, often controversial but always fascinating, it points the way forward for the countryside, and for town and country as a whole.
What does it feel like to try and create something new? How is it possible to find a space for the demands of writing a novel in a world of instant communication?
Working on My Novel is about the act of creation and the gap between the different ways we express ourselves today. Exploring the extremes of making art, from satisfaction and even euphoria to those days or nights when nothing will come, it's the story of what it means to be a creative person, and why we keep on trying.
'The embodiment of the spirit of rural Ireland'
Anna May McHugh's name is synonymous with 'the Ploughing' - the annual Championships of the National Ploughing Association. The event is the biggest outdoor agricultural show in Europe and Anna May is the driving force behind its spectacular growth.
Anna May now tells her story. Her description of growing up as part of a large family in rural County Laois is an evocative and affectionate account of an Ireland that is now gone. But in her account of how she went from being a secretary of the Ploughing Association, her first job, to becoming - to her own amazement - its managing director twenty years later is a story of leadership and people skills that are very much of the twenty-first century. Anna May was truly ahead of her time.
Still living in County Laois, close to where she grew up, and now in her eighties, Anna May still runs the multi-million euro operation from her home, alongside her daughter, Anna Marie.
Queen of the Ploughing is a captivating read, full of warmth, lively stories and Anna May's sharp observations. And it's not just about Anna May's life, but is also a celebration of the best of Irish life over eight decades.
The world as we know it is changing. Driverless cars, drone deliveries and autonomous weapon systems are no longer the stuff of science fiction.
But what's next for technology and business, and how will it impact our society?
In Connected World, Philip Larrey of the Pontifical Lateran University explores the consequences of the new digital age in conversation with leaders including Sir Martin Sorrell, CEO of WPP, Eric Schmidt, CEO of Google's parent company Alphabet, and Maurice Lévy, CEO of Publicis Groupe.
Ranging from the death of privacy to the rise of artificial intelligence, Connected World asks the existential questions which will come to define our age.
For ANYONE WHO IMAGINES THEMSELVES FLYING A SPITFIRE.
Drop your visiting cards, put aside your beer-lever, stop being a half-pint hero and discover the gloriously funny slang which was part of everyday life in two world wars.
Passion-killers: Airwomen's service knickers, whether twilights (the lighter, summer-weight variety) or black-outs (the navy-blue winter-weights). A wise directive has purposely made them as unromantic in colour and in design as a wise directive could imagine.
Thanks to the work of Eric Partridge in 1945, the hilarious slang of the Royal Air Force during the first two World Wars has been preserved for generations to come. While some phrases like 'chocks away!' have lasted to this day, others deserve to be rediscovered...
Beer-lever: From pub-bars, meaning the 'Joystick' of an aircraft.
Canteen cowboy: A ladies' man.
Half-pint hero: A boaster. One who exemplifies the virtue of Dutch courage without having the trouble of going into action.
Tin fish: A torpedo.
Umbrella man: A parachutist.
Visiting-card: A bomb.
Wheels down: Get ready - especially to leave a bus, tram, train. From lowering the wheels, preparatory to landing.
Whistled: In a state of intoxication wherein one tends to whistle cheerfully and perhaps discordantly.
The Dictionary of RAF Slang is a funny and fascinating insight into the lives of our RAF heroes, in a time gone by.
Published: 17 Nov 2016
'A world without Pokemon would be less stable and more dangerous for all of us.' - Ash
Like our heroes Ash and Pikachu, we are all on a road to personal mastery. But life isn’t always sunshine and Jigglypuffs.
Written by some of the greatest Pokemon trainers in history, this inspirational book of wit and wisdom offers advice for every turn of life’s winding path.
Bursting full of positivity, humour and fun, this charming book of inspirational quotes and illustrations shows that although Jigglypuff, Meowth and Pikachu may be Pokémon, their values could not be more human.
The Pokémon Book of Joy will leave you ready to overcome any challenge. And to truly catch ‘em all!
The story of the strange mixture of romanticism, militarism and technology that has made planes so important to England, from the brilliant author of Britain's War Machine
The history of England and the aeroplane is one tangled with myths - of 'the Few' and the Blitz, of boffins, flying machines, amateur inventors and muddling through. In England and the Aeroplane David Edgerton reverses received wisdom, showing that the aeroplane is a central and revealing aspect of an unfamiliar English nation: a warfare state dedicated to technology, industry, empire and military power.
England had the strongest air force in the Great War, the largest industry in the world in the 1920s, outproduced Germany by 50% at the time of the Battle of Britain and was the third largest producers of aeroplanes well after this time. In a revelatory recounting of the story of aeronautical England, from its politics to its industry and culture, David Edgerton reconfigures some of the most important chapters of our history.
'A brilliant polemic' Guardian
'Full of good stories ... an illuminating read' Spectator
'A tour de force, after which the history of the aircraft industry will never be quite the same again' Business History
'David Edgerton's sure-footed essay ... sees Britain from an unusual perspective ... His arguments provide sound backing for the idea that modern Britain is as much a warfare state as a welfare one' Economist
About the author:
David Edgerton is Hans Rausing Professor at Imperial College London, where he was the founding director of the Centre for the History of Science, Technology and Medicine. He is the author of a sequence of groundbreaking books on 20th century Britain: Science, Technology and the British Industrial 'Decline', 1870-1970; Warfare State: Britain, 1920-1970; and Britain's War Machine, published by Penguin. He is also the author of the iconoclastic and brilliant The Shock of the Old: Technology and Global History Since 1900.
From Paul Kennedy, author of The Rise and Fall of the Great Powers, one of the most acclaimed history books of recent decades, Engineers of Victory is a new account of how the tide was turned against the Nazis by the Allies in the Second World War.
In January 1943 Churchill and Roosevelt met in Casablanca to review the Allies' war aims. To achieve unconditional surrender they had to overcome some formidable hurdles, from winning air command to 'hopping' across the Pacific islands. Eighteen months later, they had done what seemed impossible.
Here Paul Kennedy reveals the role of the problem-solvers and middle-men who made it happen - like Major-General Perry Hobart, who invented the 'funny tanks' which flattened the D-Day beaches; or Captain 'Johnny' Walker, who worked out how to sink U-boats with a 'creeping barrage'. This book shows the conflict in an entirely new light.
'Consistently original ... An important contribution to our understanding' Michael Beschloss, The New York Times Book Review
'[Kennedy's] refreshing study ... asks the right questions, disposes of clichés and gives a rich account of neglected topics' David Edgerton, Financial Times
'Colourfully and convincingly illustrates the ingenuity and persistence of a few people who made all the difference' Washington Post
PAUL KENNEDY is one of the world's best-selling and most influential historians. He is the author or editor of nineteen books, including The Rise and Fall of the Great Powers, which has been translated into over twenty languages, Preparing for the Twenty-First Century, The Parliament of Man and the now classic Rise and Fall of British Naval Mastery.
On January 15, 2009, a US Airways Airbus A320 had just taken off from LaGuardia Airport in New York, when a flock of Canada geese collided with it, destroying both of its engines. Over the next three minutes, the plane's pilot Chelsey "Sully" Sullenberger, managed to glide to a safe landing in the Hudson River. It was an instant media sensation, the "The Miracle on the Hudson", and Captain Sully was the hero. But, how much of the success of this dramatic landing can actually be credited to the genius of the pilot? To what extent is the "Miracle on the Hudson" the result of extraordinary - but not widely known, and in some cases quite controversial - advances in aviation and computer technology over the last twenty years?
From the testing laboratories where engineers struggle to build a jet engine that can systematically resist bird attacks, through the creation of the A320 in France, to the political and social forces that have sought to minimize the impact of the revolutionary fly-by-wire technology, William Langewiesche assembles the untold stories necessary to truly understand "The Miracle on the Hudson", and makes us question our assumptions about human beings in modern aviation.
Jon Gertner (Author)
From its beginnings in the 1920s until its demise in the 1980s, Bell Labs-officially, the research and development wing of AT&T-was the biggest, and arguably the best, laboratory for new ideas in the world. From the transistor to the laser, from digital communications to cellular telephony, it's hard to find an aspect of modern life that hasn't been touched by Bell Labs.
In The Idea Factory, Jon Gertner traces the origins of some of the twentieth century's most important inventions and delivers a riveting and heretofore untold chapter of American history. At its heart this is a story about the life and work of a small group of brilliant and eccentric men-Mervin Kelly, Bill Shockley, Claude Shannon, John Pierce, and Bill Baker-who spent their careers at Bell Labs.
Today, when the drive to invent has become a mantra, Bell Labs offers us a way to enrich our understanding of the challenges and solutions to technological innovation. Here, after all, was where the foundational ideas on the management of innovation were born.
Published: 30 May 2013