The sea - cold, wet and unforgiving.

The perfect place to dump shit products, moronic people and crap pop culture.

Man buns? Get in the sea.

Tripadvisor contributors? In you go.

Cereal cafes? SEA.

And how about the Beard Bib, water sommeliers, real people playing Quidditch, dating apps, Bluetooth gloves and Shoreditch? Then there's waterproof suits, juicing, early Christmas, dog yoga, drones, Dubai and Greg Wallace? Fuck. It's never ending.

Something must be done.

Buy this book. Or you know what you can do . . .