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  • Charisma is not a gift, it's a tool. Olivia Fix Cabane makes a big promise with this book and delivers on it

    Seth Godin
  • Until I encountered Olivia Fox Cabane, I'd naively believed charisma was an intangible, magical aura...a couple of hours can transform a reasonably personable person into someone magnetic

    The Sunday Telegraph
  • If you are interested in increasing your ability to be charismatic, this book will give you direct skills to use

    Psychology Today
  • An easy read, effectively integrating stories and research, strategies and applications, techniques and practices

    New York Journal of Books
  • Engaging, clear, and chock-full of wisdom, practical recommendations, and uncommonly good sense

    Stephen Kosslyn, director, Center for Study of Behavioral Sciences at Stanford
  • Cabane has done us a big favor. She's woven solid science and engaging narrative into an instructive treatment of the role of charisma in leadership-a topic that (until now) we only poorly understood

    Robert B. Cialdini, author of Influence: Science and Practice

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