The Success Myth

The Success Myth

Our obsession with achievement is a trap. This is how to break free


"Highly comforting" Alain de Botton, Founder of The School of Life

"This book changed how I think" Annie Macmanus, author of The Mess We're In

"You will not be able to put this book down" The Independent


Emma Gannon was thriving in her portfolio career, enjoying a happy personal life and to anyone looking in, she was undoubtedly a success... She was also burned out and confused at why she felt unhappy, yet was still striving for more.

After taking a deep look at her own journey, and interviewing many other successful people on her podcast Ctrl, Alt, Delete, she realised that our overly celebrated and traditional version of success is making us lonely, unfulfilled and dispirited. Now she has worked out a way to do things differently, and here Emma shares her hard-won lessons, including:

• how to set goals that are ambitious but not overwhelming
• why the 'tick-box' moments in life often feel anticlimactic
• and how to break free from comparison and the endless pursuit of more

A manifesto to craft work (and life) on your own terms, The Success Myth will give you the belief and tools to walk away from 'having it all', uncovering your individual path to fulfilment.


  • A highly comforting book which - while not minimizing the pressures that we're all under to achieve - nevertheless gently reminds us that it is what we are, not what we do, that will always ultimately count.
    Alain de Botton, founder of The School of Life

About the author

Emma Gannon

Emma Gannon is a Sunday Times bestselling author, broadcaster, speaker, novelist and creator of the no. 1 careers podcast in the UK, Ctrl Alt Delete. She has been a columnist for The Times, Telegraph and Courier magazine.

Emma has published five bestselling books to date, including The Multi-Hyphen Method; Sabotage and Disconnected.

Emma writes a popular weekly newsletter called The Hyphen that is an exploration of ideas that have got her thinking in new ways.

In 2018, she was selected in the Forbes 30 under 30 list in media and is proud to be an ambassador for The Princes Trust and World Literacy Foundation.
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