ASK Italian & Great Ormond Street Hospital

The Great Ormond Street Hospital logo & the Ask Italian cookbook

Penguin Random House worked closely with ASK Italian to create their very own cookbook available in ASK restaurants across the UK, and within UK trade booksellers.

With anecdotes from celebrity friends of the business, including Claudia Winkleman and Gino D’Acampo, the book included over 100 authentic Italian recipes and was supported by the in-house team at Penguin Random House with an intensive media campaign.

The project also saw both Penguin Random House and ASK Italian working closely with Great Ormond Street Children’s Hospital with £4 from the sale of every book donated to the charity.

Go back to Penguin Partnerships

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