Dr. Max Mckeown is a world-leading behavioural strategic coach. He is the author of The Strategy Book, which was the winner of the Commuter Read at the Chartered Management Institute Book of the Year 2013 and Amazon's Best Business Books of 2012. He is also the author of The Innovation Book, Adaptability: The Art of Winning in an Age of Uncertainty and four other books. He works with a range of global clients including Toyota, Microsoft and Virgin and is a popular keynote speaker at conferences worldwide.
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