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  • Joe Moran has a genius for turning the prosaic poetic

    Peter Hennessy
  • Thoughtful reflections on how to write well

    John Mullan, Guardian Review
  • Joe Moran is the most perceptive and original observer of British life that we have

    Matthew Engel
  • Moran has fast become Britain's foremost explorer and explainer of the disregarded

    Juliet Gardiner, author of 'Wartime: Britain 1939-1945'
  • Moran is a wonderful, witty writer, and here he surpasses himself

    Marcus Berkmann (on Shrinking Violets), Daily Mail
  • Compelling . . . There's plenty in Moran's book to delight grammar and language nerds

    Daniel Hahn, The Spectator
  • Humane and witty . . . as a primer in generous and lively writing, First You Write a Sentence is blithe and convincing

    New York Times
  • Exquisite...Moran's own sentences are so deliciously epigrammatic that I considered giving up chocolate in favour of re-reading his book...He is more mentor than instructor

    Irina Dumitrescu, TLS
  • Whether you're composing an ad for a shop or embarking on your first literary masterpiece, it is indispensable. As an inspiration to savour every encounter, to train your lazy brain to be alert to a beautifully devised phrase, a poetic alleviation, a mood-changing bon mot, it is even more rewarding

    Jane Annie, Big Issue

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