PR Power: Inside Secrets From the World of Spin

Whether you're just starting out or have been in business for years, it's never too late to start harnessing the incredible power of public relations. PR Power offers advice on how to get the most from your PR consultancy or in-house team and what to do if you're running the PR yourself, with:
* practical hints and tips
* toolkit exercises
* case studies from real businesses
* priceless advice from leading experts in PR
If you want tips for the top, these books are for you - just follow the chapters through from strategic thinking to the psychology of success. Inspirational stuff.
Independent

About Amanda Barry

Details
  • Imprint: Virgin Digital
  • ISBN: 9781448131761
  • Length: 240 pages
  • Price: £5.99
All editions