The Art of Noticing

The Art of Noticing

Rediscover What Really Matters to You


Notice more, and notice more joy in the everyday.

Distracted? Overwhelmed? Feel like your attention is constantly being pulled in different directions? Learn how to steal it back.

Accessible and inspiring, this book features 131 surprising and innovative exercises to help you tune out white noise, get unstuck from your screen and manage daily distractions.

Make small yet impactful changes and bring focus to the things and people that are most important to you.


  • Attention is a precious resource, one we waste in stupid ways. And attention is a muscle, one we can easily develop. In this refreshingly practical book, Rob Walker gives us 131 ways to treasure and improve our ability to see.
    Seth Godin, author of This is Marketing

About the author

Rob Walker

Rob Walker is a journalist who writes about design, technology, business and the arts, among other subjects. He writes The Workologist for the Sunday Business section of The New York Times and contributes to a wide range of publications, including The Atlantic,, The New York Times, The New York Times Magazine, The Boston Globe and Bloomberg Businessweek. His previous books include Significant Objects: 100 Extraordinary Stories About Ordinary Things (co-authored with Joshua Glenn) and Buying In. He is on the faculty of the Products of Design MFA program at the School of Visual Arts. He lives in New Orleans, USA.
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