Farmer J was started in 2016 by Jonathan, the 'J' in Farmer J. Fed up with sad sandwiches and wet lettuce masquerading as lunch, he set out to build a place that actually gave a fork.
Ali is the Farmer's Wife and CMO. She's Jonathan's right-hand woman, co-pilot, chief taster, and occasional disruptor.
Nitai is Head of Food. Trained in Lyon, he's now the flavour engine of Farmer J. He’s the guy who turns green chickpeas into a hero ingredient and puts Marmite aioli on cabbage and makes you rethink everything.