My design reflects Meera Syal’s female protagonists, celebrating their shared heritage. I took inspiration from Indian matchbox art, which elevates a mundane household object into something beautiful, mirroring the book’s message that there’s beauty and value to be found in the ordinary and domestic. I also incorporated elements from Indian truck art, which is made to honour home and family, to maintain a connection to these things when uprooted from them. I used paper-cutting to create the shapes, pattern and type, making something visibly handmade. The rough edges produce a handcrafted, imperfect cover for a story about imperfect people and their imperfect relationships.
Comments from the judges:
‘I totally got the Indian Matchbox /Truck Art vibe here! The handmade feel and the colour palette are so beautiful – humour plus melancholy so well balanced’ Meera Syal
‘A fantastic cover – all the judges loved it immediately. So well executed – if I’d done that work today I’d be extremely proud of it’ Greg Bunbury
‘Loved this design as soon as we saw it – so graphic, the whole package has been considered thoughtfully, love the vibrant colours’ Jason Smith – Art Director, Cornerstone
‘A fantastic cover – vibrant, tactile, and a superbly considered package – we all loved it. We instantly saw that the inspiration was from Indian matchbox art’ Suzanne Dean – Creative Director, Vintage
‘Beautiful, we loved the depth, the texture, the colours – the whole package is brilliant’ Loulou Clark – Art Director, Ebury