The Best Laid Business Plans: How to Write Them, How to Pitch Them

Paul Barrow is a teacher, consultant, venture capitalist and company director and The Best-Laid Business Plans is a culmination of years of experience. His book The Bottom Line is also published by Virgin.

Different scenarios demand different plans, and this book helps you tailor your preparations to suit the challenges presented by a particular move or development and ensure that yours are indeed the best-laid business plans. In short, easy-to-digest sections and using useful case studies, it contains: 
* practical advice on creating a successful plan 
* guidance on presenting the right plan for the right audience and getting maximum benefit from minimum effort.

Paul Barrow

Most people think accountants speak a foreign language. Financial statements, financial analysis and control, break-even analysis, profit improvement, securing the right type of funding and buying and selling a business are all clearly explained and simplified in The Bottom Line. Expert advice is given through: 
* frequently asked financial questions 
* short, easy to read and understandable sections 
* case studies providing insights into what other businesses have done and why it worked for them.

The Bottom Line: Business Finance: Your Questions Answered

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