The Decision-making Tool for Every Business (Including Yours)

The Grid

The Master Model Behind Business Success

The winner of CMI’s Management Book of the Year 2014 returns with a revolutionary model for business success

The Grid provides you with a simple way to look at the complex system which is your business. With the possible exception of Warren Buffett, everyone needs to read this book.

Rory Sutherland, Vice Chairman, Ogilvy Group

The Grid provides a systematic framework for looking at virtually all the critical aspects of your business, and maybe more valuable, at how each affects the others. It'll be a rare reader who doesn't come away with fresh, useful insights into his or her enterprise.

Walter Kiechel III, author of The Lords of Strategy

Matt Watkinson distils strategic know-how into nine ingenious perspectives and, with the use of clever examples, shows us how to apply this technique of thinking to any business problem or market opportunity. An extraordinarily powerful book.

Dr Jules Goddard, author of Uncommon Sense, Common Nonsense

The Grid presents a unique, joined up approach to decision-making, revealing both the holistic nature of business and all the key elements a business must consider. Following the tenets of this book will help readers to avoid the costly unintended consequences that can follow on from well-intended decisions. I can safely say that if you only read one business book in your life it should be The Grid.

Philip Rowley, Chief Financial Officer, Sony Pictures Entertainment

Matt Watkinson is an internationally renowned author, speaker and business consultant. He has been cited and interviewed by the world's leading research firms, and invited to address industry leaders worldwide. His first book, The Ten Principles Behind Great Customer Experiences won the CMI’s Management Book of the Year Award in 2014.

____________________ 
This ground-breaking book from award-winning author MATT WATKINSON reveals the fundamental, inseparable elements behind the success of every business. 
 
The Grid provides the mental scaffolding to help you: 
 
· Evaluate and refine product and service ideas 
· Reduce risk by considering the broader impact of strategic decisions 
· Identify the root causes of business challenges 
· Anticipate the impact of changes in the market and turn them to your advantage 
· Collaborate more effectively across teams 
 
Combining practical guidance with real-world examples, The Grid will bring clarity and confidence to your business decision-making. 
____________________ 
 
'The Grid provides you with a simple way to look at the complex system which is your business. With the possible exception of Warren Buffett, everyone needs to read this book.' RORY SUTHERLAND, VICE CHAIRMAN, OGILVY GROUP 
 
'The Grid provides a systematic framework for looking at virtually all the critical aspects of your business, and maybe more valuable, at how each affects the others. It'll be a rare reader who doesn't come away with fresh, useful insights into his or her enterprise.' WALTER KEICHEL III, author of The Lords of Strategy 
 
'Matt Watkinson distils strategic know-how into nine ingenious perspectives and, with the use of clever examples, shows us how to apply this technique of thinking to any business problem or market opportunity. An extraordinarily powerful book.' DR JULES GODDARD, author of Uncommon Sense, Common Nonsense 
 
'The Grid presents a unique, joined up approach to decision-making, revealing both the holistic nature of business and all the key elements a business must consider. I can safely say that if you only read one business book in your life it should be The Grid.' PHILIP ROWLEY, Chief Finance Officer, Sony Pictures Entertainment

Matt Watkinson

Csaba Konkoly

Mastering Uncertainty is mandatory reading. Not just for company founders and leaders, but for anyone wanting to succeed in our ever-changing world.

Keith Ferrazzi, New York Times No. 1 bestselling author and Founder of Ferrazzi Greenlight

Mastering Uncertainty is a comprehensive instruction manual for how to succeed in a world beyond our control. A fantastic, empowering read.

Howard Lindzon, General Partner at Social Leverage, Co-founder of StockTwits

Management consultants will hate this book (while secretly agreeing with it).

Rory Sutherland, author of ALCHEMY, Vice Chairman, Ogilvy Group

How to Thrive in an Unpredictable World

'Mandatory reading. Not just for company founders and leaders, but for anyone wanting to succeed in our ever-changing world.' Keith Ferrazzi 
 
What separates the world's most successful entrepreneurs and business tycoons from the rest? It's not their superhuman intelligence. It's something more fundamental: they understand how to turn uncertainty to their advantage. 
 
We all know that the future is inherently unknowable, and yet we behave and plan as though it is. Once we truly understand the nature of uncertainty, though, we can take practical steps to make the most of the opportunities that come our way. In Mastering Uncertainty award-winning author Matt Watkinson and investor and entrepreneur Csaba Konkoly offer a masterclass on the workings of luck and probability. They show how to calculate when to make big bets and when to pull back. And they offer supremely practical advice on how we can improve our odds, whether through maximising our networks, learning how to read warning signs, or assessing where best to place our energies. 
 
The unforeseen always occurs. Mastering Uncertainty shows you how to prepare for it and make the best use of it.

Matt Watkinson

Praise for Mastering Uncertainty

Mastering Uncertainty is mandatory reading. Not just for company founders and leaders, but for anyone wanting to succeed in our ever-changing world.

Mastering Uncertainty is a comprehensive instruction manual for how to succeed in a world beyond our control. A fantastic, empowering read.

Management consultants will hate this book (while secretly agreeing with it).

Mastering Uncertainty is mandatory reading. Not just for company founders and leaders, but for anyone wanting to succeed in our ever-changing world.

Mastering Uncertainty is a comprehensive instruction manual for how to succeed in a world beyond our control. A fantastic, empowering read.

Management consultants will hate this book (while secretly agreeing with it).

Mastering Uncertainty is mandatory reading. Not just for company founders and leaders, but for anyone wanting to succeed in our ever-changing world.

Mastering Uncertainty is a comprehensive instruction manual for how to succeed in a world beyond our control. A fantastic, empowering read.

Management consultants will hate this book (while secretly agreeing with it).

Books by Matt Watkinson

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