'Six degrees of separation' is a cliche, as is 'it's a small world', both cliches of the language and cliches of everyday experience. But it's also an intriguing idea with a long history and some surprising implications. We all live in tightly bonded social networks, yet linked to vast numbers of people more closely than we sometimes think. Scientists have begun to apply insights from the theoretical study of networks to understand forms as superficially different as social networks and electrical networks, computer networks and economic networks, and to show how common principles underlie them all.
Duncan J. Watts explores the science of networks and its implications, ranging from the Dutch tulipmania of the seventeenth century, the success of Harry Potter, the impact of September 11th on Manhattan, to the structure of the world wide web.
"The insights here are fairly mind-blowing"
"Accessible and engaging"
"A fascinating read"
"Watts looks at the new science of connectivity studies in a new and informative way...he takes us on a fascinating tour of a newly emerging subject"
"Watt's theory is exciting for various reasons, but particularly because it brings together ideas from mathematics, physics and the social science. Oh, and popular culture, of course"