The Lean Startup
How Constant Innovation Creates Radically Successful BusinessesSummary
THE INTERNATIONAL BESTSELLING SENSATION
Most new businesses fail. But most of those failures are preventable.
The Lean Startup is the approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.
The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.
Now is the time to think Lean.
The Lean Startup changes everything - Harvard Business Review
Most new businesses fail. But most of those failures are preventable.
The Lean Startup is the approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.
The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.
Now is the time to think Lean.
The Lean Startup changes everything - Harvard Business Review
Reviews
Every so often a business book comes along that changes how we think about innovation and entrepreneurship. The Lean Startup has the chops to join this exalted company
Financial Times, Philip Delves Broughton