Permission to Speak

Permission to Speak

How to Change What Power Sounds Like, Starting With You


What does power sound like? Loud? Brash? Masculine?

Here's the truth: if you're a woman, a person of colour, an immigrant or queer, there's often dissonance between how you speak and how we think powerful people sound, i.e. the wealthy white men who have historically set the standard.

In this witty and warm guide, speech expert Samara Bay, who has worked with the likes of Gal Gadot, Penélope Cruz and Terry Crews, as well as global leaders in business and politics, offers a new approach to asserting your power in all areas of life.

Permission to Speak is packed with expert tips and easy-to-follow exercises, demonstrating that you don't have to speak like the status quo to be taken seriously.


  • No-one knows more about voice than Samara Bay. This is a brilliant user-friendly guide to speaking up. I love it.
    Viv Groskop, author of How to Own the Room

About the author

Samara Bay

Samara Bay is a speaker, author, and coach for Hollywood stars, politicians, business leaders, and creatives. She supports women and marginalized speakers to use their voices to get what they want in the moments that matter, and her work on rethinking the sound of power has been featured in The New York Times Magazine, Forbes, Slate, CBS Sunday Morning, Create & Cultivate, Jezebel, and MSNBC's Know Your Value. She speaks and runs workshops on voice and power for founders, foundations, women's organizations, universities, and Fortune 500 corporations, and is a sought-after dialect coach for television and film.
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