Effortless

Make It Easier to Do What Matters Most: The Instant New York Times Bestseller

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Reviews

A good book for anyone feeling the familiar creep of overwhelm: McKeown shows us how to break down what we need to do and, building on the message of Essentialism, probably do less, but do it better.
Financial Times, Books of the Month

About the author

Greg McKeown

Greg McKeown was named a Young Global Leader by the World Economic Forum. He is the CEO of THIS Inc, a leadership and strategy design agency headquartered in Silicon Valley. He has taught at companies that include Apple, Facebook, Google, LinkedIn, Salesforce.com, Twitter and VMware. Originally from London, he now lives in Menlo Park, California with his wife, Anna, and their four children. Greg holds an MBA from Stanford University.

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