Surrounded by Idiots

The Four Types of Human Behaviour and How to Effectively Communicate with Each in Business (and in Life)

The witty and practical bestseller and global phenomenon that helps you to understand and communicate better with those around you.

THE NUMBER 1 SUNDAY TIMES BESTSELLER, NOW FULLY REVISED AND UPDATED

Do you ever think you're the only one making any sense? Have you ever tried to reason with your partner with disastrous results? Do long, rambling answers drive you crazy? Does your colleague's abrasive manner get your back up?

You are not alone.

Communication expert and bestselling author Thomas Erikson has dedicated himself to understanding how people function and why we often struggle to connect with certain types of people.

In his simple but groundbreaking book, Erikson reveals the four types of human behaviour - Red, Yellow, Green and Blue - and how understanding them can transform every interaction in your personal and professional life.

By learning how to read personality cues, adapt your communication style and handle conflict confidently, you’ll:


  • Build stronger relationships at work and home

  • Improve teamwork and leadership skills

  • Boost empathy and self-awareness

  • Finally understand why people behave the way they do


Now offering even more insight, this fully revised and expanded edition - based on questions and feedback from Thomas’s more than 10 million global readers - brings you 30% more material than before, honing this classic, comprehensive toolkit to new heights.

Packed with humour, insight, and practical strategies, Surrounded by Idiots?will help you understand and influence those around you, even people you currently think are beyond all comprehension.


Praise for Surrounded by Idiots and Thomas Erikson:

'Outstanding . . . Erikson impresses with his trademark facility for making research-based discussions accessible and entertaining' Publishers Weekly

‘A good resource for understanding how different personalities communicate and deal with feedback…Everyone should read [it]' Business Insider

Equal parts logical, emotionally astute, and gut-wrenchingly funny…Buy it!' Jim McPartlin, author of The Enneagram at Work

Everyone can benefit from this bookBooklist

Life changing’ 5-star reader review

‘Has enabled better communication with my peers and colleagues as well as my family.’ 5-star reader review

Clear, insightful easy to read book with plenty [of] practical advice’ 5-star reader review

A must-read to guide you on understanding yourself and others’ 5-star reader review

About Thomas Erikson

Thomas Erikson is a Swedish behaviourist, internationally sought-after keynote speaker, mentor and author. For over 25 years, he has travelled the world delivering seminars and lectures, mentoring executives at companies such as Coca-Cola, Microsoft, KIA Motors, Volvo and IKEA. His book Surrounded by Idiots is one of Sweden’s best-selling non-fiction titles of all time, with more than seven million copies sold in 70 languages. The whole Surrounded By series has so far sold twelve million copies worldwide. He lives in the Swedish countryside with his wife Christina, who is also an author.
Details
  • Imprint: Ebury Digital
  • ISBN: 9781529980813
  • Length: 400 pages
  • Price: £7.99
All editions