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The Charisma Myth

How Anyone Can Master the Art and Science of Personal Magnetism

THE FULLY REVISED AND UPDATED INTERNATIONAL BESTSELLER

What if charisma could be taught?

Most people believe the myth that charisma is an inborn quality – you either have it, or you don’t. In reality, charisma is a skill. One that can be learned, developed and perfected.

Drawing on techniques originally developed for Harvard and MIT, The Charisma Myth offers a captivating blend of practical tools, new science and stories uncovering the nuances of charisma.
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This revised and updated edition is packed with new insights and the latest cutting-edge science, covering topics such as neurodivergence and how to be charismatic online.

Charisma is not a gift, it's a tool. Olivia Fox Cabane makes a big promise with this book and delivers on it

Seth Godin

About Olivia Fox Cabane

Olivia Fox Cabane has taught leadership, innovation, genius and charisma at Harvard, Yale, MIT and the United Nations. She is the cofounder of KindEarth.Tech and former Director of Innovative Leadership for Stanford's startup accelerator as well as a best-selling author and keynote speaker for Fortune 500 companies.
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Details
  • Imprint: Penguin
  • ISBN: 9781405990165
  • Length: 320 pages
  • Dimensions: 199mm x 21mm x 130mm
  • Weight: 230g
  • Price: £11.99