- Imprint: Penguin
- ISBN: 9781405990165
- Length: 320 pages
- Dimensions: 199mm x 21mm x 130mm
- Weight: 230g
- Price: £11.99
The Charisma Myth
How Anyone Can Master the Art and Science of Personal Magnetism
Format:
Buy the book from:
***THE FULLY REVISED AND UPDATED INTERNATIONAL BESTSELLER***
What if charisma could be taught?
Most people believe the myth that charisma is an inborn quality – you either have it, or you don’t. In reality, charisma is a skill. One that can be learned, developed and perfected.
Drawing on techniques originally developed for Harvard and MIT, The Charisma Myth offers a captivating blend of practical tools, new science and stories uncovering the nuances of charisma.
This revised and updated edition is packed with new insights and cutting-edge science, including TWO BRAND NEW CHAPTERS covering topics such as neurodivergence and being charismatic online.
What if charisma could be taught?
Most people believe the myth that charisma is an inborn quality – you either have it, or you don’t. In reality, charisma is a skill. One that can be learned, developed and perfected.
Drawing on techniques originally developed for Harvard and MIT, The Charisma Myth offers a captivating blend of practical tools, new science and stories uncovering the nuances of charisma.
This revised and updated edition is packed with new insights and cutting-edge science, including TWO BRAND NEW CHAPTERS covering topics such as neurodivergence and being charismatic online.